Looking for ways to engage and connect with your audience?
As small business owners one of our main goals is to get our customers to know, like, and trust us. We want them to be comfortable enough with us that it just feels right to work with us. But, they can’t get to know us if we don’t give them enough reasons to engage with us on a regular basis. One of the best ways to engage with your customers is with customized mobile apps.
How do you use customized apps?
- Decide which mobile app features would help your customers the most
- Customize that app just for them
- Be consistent and provide value
Decide on the best features for your mobile app
To discover what mobile app features would be the most beneficial for your customers, try conducting a survey, creating poll questions, or just asking your clients one-on-one. Once you have the answers to your questions match your audience’s needs with your brand values and services. For example, if you own a landscaping business and your customers need a new music streaming app and a mobile app that lets them know which flowers are in season you can choose both options for your new business app.
Customize an app just for them
Once you have matched what your customers need with what you offer it’s time to find a good mobile app developer to put it all together. You want to find a company that creates high-quality mobile apps that don’t have a lot of bugs or glitches. Low quality apps will ultimately frustrate your customers and cause them to stop engaging with your brand. This is why choosing a top-notch provider is a very important decision don’t take it lightly and be consistent. Not only that, but you want to have a developer that may be able to help with your idea/brain storming, create the app, help with marketing it and then help train your staff so they can be better advocates for the business mobile app.
Be consistent & provide value
It doesn’t matter if your app is providing less stress, more money, or saving time for your customers the main thing you need to remember is consistency and VALUE. To reap the benefits of your custom business mobile app you have to regularly stay true to your promise to keep your business on the top of their mind and to continue to provide them with value.
Recap – getting started
Now that you know what to do, here are some questions to ask yourself to get started:
- How will more customer engagement help your brand?
- How will you decide what your customers need from you the most?
- Which app provider will you choose?
- How will you maintain consistency with your customers?
Now that you know what you need to get started, contact Unleashed Mobile Apps to see how a mobile app can help grow your business and stay engaged with your customers.