You may have created the greatest mobile app in the history of all mankind but with so many mobile apps already on or being added to online marketplaces, its hard to stay in front of the pack. Here are some ways to ensure your app gets noticed and is successful.
Let People Know Your Mobile App Exists
Thanks to social media, email and blogs, promoting anything is possible but getting your mobile app noticed will take more work than simply copying and pasting a link to your Facebook business page.
Be sure you go beyond that by engaging your audience and making yourself worthy of someone’s time, click and share. By responding to someone’s comment and engaging in conversation, they will feel like their interest and time was worthy for your app and you’ll learn from users firsthand.
Simply include and mention your app in every and any email your business sends. Most people check their emails everyday and not including your mobile app with your signature is a huge missed opportunity. Now, don’t just tell them you have one, be sure you make it easier for them to download it by providing the direct links to YOUR business mobile app on Google Play and Apple.
Reward Customer’s Use and Loyalty
Everyone loves free stuff and they love not having to do much to get free stuff these days. By simply rewarding people who use or download your app, it will keep them using and tell others to use it. Why wouldn’t you want to reward your loyal customers?
Great reward ideas can be discount codes distributed through email or someone handing them out on the street. This will encourage people to download your app as they’re getting a discount just to try it. Encourage users to submit their emails so they can constantly get opportunities for discounts and offer more of a discount when they use the app more.
Don’t forget to reward users who refer friends to use your app with discounts. This incentivizes them to want to share your app with others, you are essentially “paying” them to tell people about it.
The Media is Your Friend
One of the most effective ways to get people to talk about and use your mobile app is by getting journalists, bloggers and writers to talk about it first. The world of apps is run by tech blogs and they are really the ones who determine if an app is worthy, at least at first.
After creating a contact list of bloggers, make the pitch of your lifetime. If your pitch gets their attention and if your app is great they will contact you. Ask everyone, including the media to review your app. If it’s great, they will love it and say positive things about it. The more reviews, the more visible it will appear online.
Should you be ready to start your business mobile app experience and be ready to explode your business contact Unleashed Mobile Apps to get more information on how your business can grow with a mobile app or get started right away.
I founded Unleashed Mobile Apps with the goal to help small business owners bring their visions to life.