Visual Content is Your Best Friend

Unsurprisingly, the best way to get your created content noticed online is by utilizing visuals. That seems like a no-brainer, but according to an article by the Search Engine Journal only 23% of 500 small business owners surveyed by Visual Objects...

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Best Practices: Following Up

As both a freelance writer and a freelance editor, I’m on both sides of the following up game. I know how awkward it is to follow up with someone you’re trying to work for as well as how awkward it is...

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Be sure your business uses closed captions to reach the full market in your industry

Make Your Business’ Videos Accessible

The age of internet technology makes information readily available at the click of a mouse. Suddenly your article on cats in boxes is available all over the globe – and probably in a few different languages if it’s popular enough. But...

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How mobile apps can save you when social media goes silent

Surviving the Unsocial Media

The week of March 11th, for two days, March 13 and 14, all around the world Facebook and Instagram were down or working at partial capacity.  By the afternoon of March 14 the websites seemed to be up and running again,...

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Epiphanies and Open Communication

Recently a colleague of mine was struggling to get through her work day. There was a lot going wrong and it felt like nothing could be done about it. When she finally broke, the tension was too much and the hurdles...

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Apps Mean Loyalty

How many local coffee shop punch cards are buried at the bottom of your purse? Met their watery end in the laundry? Fell out of your pocket at the bus stop? How many times have you finally scored that free java,...

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Mobile apps are the communication tool for small biz in the future

Communicating for the Future

The fax machine was once an innovator – a noisy one at that. The whirring device could easily send a message or a copy to your client in a matter of seconds or minutes. Enter Email Email revolutionized communication making fax...

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Community Bark, Bayview, Makes Their Punch Card Digital!

If “dogs are man’s best friend” then a mobile app has GOT to be man’s best backup. “Lost and found” Have you ever been to your favorite coffee shop and realized that you left your punch card — and therefore your...

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Local First Podcast with The App Mama

Here what The App Mama has to say about supporting local business in her “Local First Podcast”. Local First Transcription R— Nancy Lucchesi, founder of Unleashed Mobile Apps and number one best-selling author. Lucchesi’s work centers around helping other business owners...

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Don’t Reinvent The Wheel

We are living in an age of endless information. Whether we like it or not we’re growing accustomed to immediate gratification. No one knows that reality better than business owners. The need for NOW Your customers need service NOW, they need...

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