Be Innovative Before a Recession

If you’ve gone online, seen a newspaper or tuned in to the news at all in the last few days you’ve probably been inundated with fears of a forthcoming recession. If/when a recession would hit the US economy, there is never...

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Don’t Follow the Trend, Follow Your Followers

It’s been a long time coming. Social media went from social to anti-social and back to social again. People, for a while, stopped caring about what it was they shared so long as it garnered them with more followers. The problem...

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Grow Your Business the Right Way

In any form of business, it’s hard to give a one-size-fits-all answer, but when it comes to succeeding in the modern business world a lot rides on your use of technology. More importantly your use and adaptation of mobile technology. That’s...

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Don’t ‘Like’ the New Instagram Changes?

For Instagrammers the “likes” and the comments often equate to success on the platform. If you can accumulate more likes than your competitors, you’re winning. Right? Well, that may not be the case anymore since the platform is seemingly doing away...

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Celebrate Holidays with Your Customers

You see them all the time on social media. The random celebratory images that circulate all year or every year for certain holidays. Half the time they’re populated with Minions or random cartoon characters or low-resolution copies from a haphazard Google...

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Summertime Lovin’ on Current Customers

It isn’t even halfway through the summer and the slump is getting real. With gorgeous weather or horrible heat, it can be difficult to focus on work. It can be even harder to cultivate new customer relationships when other business folks...

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App Development on the Rise

By now it should be of no surprise to you to learn that app development is on an upward trajectory. More businesses than not are turning to mobile app technology as websites, emails and other modes of digital tech become more...

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The Key to Success is Knowing Your Customers

By now you know how we feel about mobile apps. If we weren’t passionate about them it would be foolish to focus so much of our business on them. But as time goes on more and more people are realizing how...

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Five Things You’re Probably Not Doing on Social Media

Social media. It’s a hustle. Well, it’s a hustle if you’re doing it correctly. If you aren’t utilizing a social media manager there are a handful of things you should be doing constantly to ensure that you are making the most...

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Best Practices: Following Up

As both a freelance writer and a freelance editor, I’m on both sides of the following up game. I know how awkward it is to follow up with someone you’re trying to work for as well as how awkward it is...

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