Business as Art

I stumbled upon Stacie Scherman’s July 31 post the other day in the Grand Rapids Business Journal and I was delighted to see someone else have the experience I’ve had when telling folks my background. Yes, I have an English degree....

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Small business owners try to do everything but they shouldn't

Don’t Overthink It – Keep It Simple

When you’re just starting out as a small business owner or entrepreneur, it can be tempting to offer your clients or customers anything and everything to keep them happy. But if you’re just beginning your journey or you’re a solopreneur overloading...

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Be sure you are engaging with your customers with a mobile app

Three Powerful Ways to Engage with Customers

Looking for ways to engage and connect with your audience? As small business owners one of our main goals is to get our customers to know, like, and trust us. We want them to be comfortable enough with us that it...

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